Propel some of the world’s fastest growing B2B companies forward.
Outshine is looking for a brilliant colleague to join its performance-driven consultancy in Halifax.
Who is Outshine?
Outshine is a tight-knit, growing team of innovators, disruptors, and envelope-pushers that is deeply passionate about solving real-world challenges for clients in the B2B space.
Technology is what fuels our work. We’re constantly developing new ways to use digital advertising, data science, and analytics to help our clients make better business decisions.
Primarily, our work helps SaaS, startup, and enterprise companies grow their businesses with more leads, customers, and revenue. It also helps them face key challenges, such as how to allocate budget, when to hire, and how to align sales and marketing teams to grow revenue.
We have an unquenchable curiosity that defines everything we do—driving a never-ending quest to understand our clients’ businesses on a level that matches their own employees’.
Check out our latest blog posts for a sense of what we’re passionate about.
Why Join Us?
Quite simply: it’s fun and rewarding to work with colleagues that truly care about what they’re doing.
We’re a high performing group of people who share an infectious passion for challenging the status quo. Doing better than we did the day before is what gets us out of bed in the morning, and as a company, we’re adamant about being a place that people enjoy coming to work at every day.
Our people are our greatest asset, and we don’t make any mistake about that. We invest in our people just as they invest in us. One of the things our colleagues love most about Outshine is our approach to work.
The biggest difference? We’re all doers.
From the president to the analyst, we all lead, we all do, and we are all accountable to our clients and to each other. Every single person on the Outshine team has just as much ownership within the company as the partners do—it’s the secret sauce to us producing the best results for our clients.
Roles & Responsibilities:
Reporting to Outshine’s president and working closely with the leadership team, the marketing consultant is responsible for guiding the advertising practice within the company.
This role is a mix between strategist and executer; you must be able to lead and do. You will:
Play an important role in the growth of our clients’ businesses, using advertising to drive demand, leads, and revenue
Guide our team of analysts and associates in determining and executing the best digital advertising strategies for our clients
Work with the team to develop and refine internal standards and processes across all strategies and deliverables
Develop custom advertising campaigns, including strategy, copywriting, execution & monitoring
Consult with clients on a range of opportunities, tools, and platforms in the digital marketing space, primarily as they relate to overall marketing strategy, digital advertising, reporting, demand & revenue generation
Serve as the go-to contact for clients, including responsibilities as they relate to project and account management
For you to be the best fit for this role, you’re:
A senior-level marketer (we don’t necessarily judge this by years, but rather by experience and accomplishment)
Happy getting your hands dirty in the day-to-day operations of overseeing a team
Curious by nature and driven to learn, with an insatiable appetite to collaborate on complex business challenges with clients and team members
Passionate about marketing & technology; it’s what we do, and we care about it deeply. You must too.
Driven to deliver the best work to your colleagues and clients—we never settle for “good enough,” and you can’t either
A proven advertiser, with a track record of performance marketing success
Comfortable working on complicated ad campaigns with significant budgets
Experienced in a range of digital advertising and measurement platforms including AdWords, Bing, LinkedIn, Facebook, and Google Analytics
Experienced in B2B marketing strategy, challenges, and opportunities
Knowledgeable in modern CRM/marketing automation tools is an asset, such as Marketo, Salesforce, etc.
Able to travel: this role requires on-site visits with clients outside of Halifax/Canada, as well as travel related to business development, training, etc.
Where in The World is Outshine?
We service a global clientele every day from our office in Halifax, Nova Scotia. We’re located in the heart of the city’s vibrant north end—a community bustling with trendy shops, restaurants, and cafes.
It’s an exciting time to be in Halifax. The tech and startup communities are thriving as access to talent, our network of successful entrepreneurs, and an appetite for innovation continue to grow.
We’re claiming our stake as one of Canada’s best tech hubs. But those familiar with Halifax know that the biggest difference between us and the larger centres is an undeniable quality of life.
When you live and work in Halifax, you spend less time commuting, pay less for housing, and enjoy unlimited access to the nearby ocean, beaches, parks, and trails—all without sacrificing access to amenities and conveniences.
* Please note that while this is not a remote position, we are more than happy to arrange remote interviews or on-site meetings where possible.
Want to Learn More?
Send an email to email@example.com telling us a little bit about yourself, along with a cover letter and resume.